Dutch Market Offers 'Recycled Food' Products
March 30, 2018 A nationwide effort in the Netherlands offers supermarket customers food products made from misshapen vegetables, stale bread, or ingredients that would otherwise have gone in the trash. The Taskforce Circular Economy in Food has titled the program United Against Food Waste, and the Ministry of Agriculture will inject 7 million euros into the program during the next four years. Among the products on offer are soup made from two-headed carrots, beer made from stale bread, and soap made from orange peel. It is the latest environmental friendly initiative launched in the Netherlands. Not long ago, organic supermarket Ekoplaza unveiled a no-plastic supermarket aisle, in which all food and other products were stored in glass, cardboard, or other non-plastic materials. The George Verberne Jumbo supermarket in Wageningen is already trialling the made-from-waste products. Government officials will monitor sales and public response to the initiative for six months before deciding whether to expand the program. The Dutch initiative is similar to one in Denmark and efforts in other countries. Dutch officials quoted a recent report saying that a full one-third of food produced worldwide is wasted. The country is a strong supporter of Champions 12.3, a global group of businesses targeting cutting that amount of food waste in half by 2030. Among the initiatives are getting restaurants to provide smaller portions and supermarkets to offer smaller containers. |
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